Personalized commercial management

AUTO-ECO Aftermarket

Tailored application to adapt commercial management for salespeople, area coordinators, and management, with clear information on clients, orders, sales, and statistics.

About AUTO-ECO Aftermarket

AUTO-ECO Aftermarket is the commercial subsidiary of a manufacturer of chemical products for the automotive aftermarket sector. Its clients are not end consumers, but rather spare parts wholesalers that supply repair shops and car dealerships. With over 16 years of experience, AUTO-ECO has built a broad client portfolio managed by a team of specialized sales representatives.

The challenge

AUTO-ECO needed a custom sales management application: a practical tool for salespeople to track their client and product portfolio, while also providing management with a comprehensive, relevant overview of the company's sales.

AUTO-ECO Aftermarket logo

Key data

Business Agenda

Sellers have a tool to organize their sales activity and track their portfolio.

Client Portfolio

Each sales representative can view their clients, orders, and sales related to their portfolio.

Area Coordinators

Area managers have access to their own data as well as information from their commercial team.

Management Vision

The management has a global view of commercial statistics and sales performance.

Custom Reporting

The application allows you to obtain relevant data without having to manually search through sheets, reports, or disparate systems.

Scenario

AUTO-ECO needed a custom application for commercial management. The tool had to be useful for salespeople in managing their schedules, client portfolios, products, and orders, but also had to provide management with global and relevant information about the company's sales.

In a commercial organization with different levels, each profile needs to see different data. Salespeople need operational information for their day-to-day work; coordinators need their own data and that of their team; and management needs a global view to make decisions.

The solution

After analyzing the specific needs of AUTO-ECO, NaN-tic developed a customized application where each user has access to the information and features they require.

Sales reps can manage their calendar, client portfolio, orders, sales, and statistics. Area coordinators can view their own data as well as their team’s. Finally, management has a global view of sales statistics to analyze company performance.

A custom program adapts to these factors, improving organization and offering profitability.

Guillermo Roncari, CEO of AUTO-ECO

Rating

AUTO-ECO particularly values having a tool adapted to its actual activity. Each company, sector, and commercial organization has different information flows and interests in data management, and a tailored application allows for a better fit to this reality.

The project reinforces the importance of a system that not only centralizes information but transforms it into useful data for each profile: sellers, coordinators, and management.

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